Pro Albums Direct
Premium photo book and layflat album e-commerce platform for South Africa, crafted to help photographers and families preserve their cherished memories in print.
The Challenge
Pro Albums Direct needed a sophisticated product configurator where professional photographers could specify exact album dimensions, paper stocks, cover materials, and page counts — all before placing an order.
The Solution
We developed a multi-step product builder on WooCommerce with conditional pricing logic. The UI guides customers through every personalisation option with live price updates, making complex B2B orders intuitive and error-free.
Key Engineering Features
Specific architectures built to solve Pro Albums Direct's unique business requirements.
Multi-Step Album Builder
Guided product configurator for selecting album type, size, paper, cover, and quantity with real-time price updates.
Photographer B2B Portal
Dedicated trade pricing section for professional photographers, with bulk order discounts and account management.
Premium Gallery UI
Luxurious, high-resolution product showcase with lifestyle photography demonstrating finished album quality.
Live Platform Preview
